Eyebuydirect

Brand & Product Coordinator

Employer: Eyebuydirect

Job Description:

Responsibility

We are looking for a Brand & Product Coordinator to support our Brand & Product Marketing Manager to achieve the department’s target in terms of product and merchandising development.

Product Support:

•Create a clear segmentation and follow up of our catalogue (1200 Skus +)

•Follow monthly sales results according to segmentation

•Monitor results of each new style/collection/brand

•Coordinate product photography works to enhance product display and description

•Participate in new project: New Brand creation

Merchandising Support:

•Support on creating product promotions and provide data analysis

•Eye-wear trend analysis to help prepare new products purchase

•Fashion and product shootings preparation on a monthly basis

•Coordinate merchandising project with IT and Marketing team

Creative:

•Participate in artistic direction of collections, videos, brand books

•Pre-production of collections and video shoots: casting, recruiting crew, location, script, storyboard, styling

•Monitor partners on post-production of shoots and collections: editing, sound mixing, motion graphics

•Work closely with the design team on the creative designs and implementation on the website

•Participate in marketing plans to push our marketing operations

•Implementing seasonal packaging

•Assist with the development of creative assets such as, but not limited to, new packaging, frames and product collections on an ad hoc basis

Customer review:

•Moderating Customer Review

•Reporting

Requirements:

•1 to 3 years’ experience

•Business school or marketing related major

•Strong sense of fashion and international trends

•Very good interpersonal skills, fluent English speaker

•Experience in fashion or/and eCommerce environment would be valuable

•Comfortable and familiar with online shopping

•Experience with graphic design (strongly preferred)

Skills:photo shooting, Brand creative, Media, Fashion Sense

Language:English, French

Source: eChinacities.com